Marketing Your Contract

NCI is a firm dedicated and experienced in helping all sized businesses sell more product and services to Government agencies than any other firm in our industry.  Our success comes from many years of hands on training, experience, failures and of course success.  We have taken our 15 years of knowledge and combined it into a package that will help any business no matter how big or small, maximize their government contracting.  Our process is thourough but proven.  We have been responsible from over $670 Million Dollars in sales for our clients over the last 4 years.  We don’t tell you what to do when it comes to marketing…we show you!  Marketing is the science of choosing target markets through market analysis and market segmentation, as well as understanding consumer buying behavior and providing superior customer value.

Some of the Strategies we use:

  • Know what your company is good at.
  • Don’t try to do something that is not in your wheel house.
  • Identify your target buyers based on data.
  • Create content that your target buyers would see value in.
  • What problem(s) are you solving?
  • Who are your competitors and who are they selling to?
  • What is/are the best method(s) to gain traction with your segment?

NCI provides marketing services that encompass all of the above and more.  Contact us to find out how we can help your business sell more to the Government.

Some information referenced from: http://en.wikipedia.org/wiki/Marketing